One of the traditions of the crypto community could be on the verge of becoming obsolete. Alchemy, a blockchain development platform will release Alchemy Notify, a push notification tool for developers that could mean the end of repeatedly updating your favorite block browser while waiting for confirmation of the transaction. So its better do use Bitcoin Circuit all the time.
The user experience is one of the most ridiculous aspects of the crypto industry, and critics claim that the complicated nature of transactions and the time it takes for many blockchain protocols to complete them, means that cryptomoney will never find conventional adoption.
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But along with events such as interest earned, in-game actions, burned tokens, NFT offers (non-expendable tokens) and dropped transactions, confirmation notifications could make it much less difficult for users to interact with blockchain applications.
MyEtherWallet’s Kosala Hemachandra explained that „push notifications are an indispensable part of having the user experience that the community demands,“ and continued that they are „critical for the entire dApp ecosystem to thrive.
While many companies are looking for ways to resolve these issues, Alchemy CEO Nikil Viswanathan addressed users to find the flaw.
„Creating simple and understandable products accessible to the average user is the key to the success of the blockchain industry. At Alchemy, we are obsessively focused on providing developers with the capabilities they need to create these intuitive user experiences.
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Alchemy cites a study by the research firm Airship, which analyzed data from 63 million application users to understand how they interacted with the applications. Users who received a notification within the first 90 days after installing an application were nearly 300% more likely to continue using the application, while daily notifications resulted in 820% higher retention rates. In the productivity category, which includes task-related applications, retention for daily notification recipients was 460% higher than for those who received nothing.
Viswanathan and his team believe that this research shows that crypto users will remain more engaged with dApps and the applications that deliver the service.
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Joe Lau, Alchemy’s chief technology officer, said:
„From hundreds of conversations with the developers, we realized that this fundamental component of great user experiences was a big problem. Alchemy Notify was created to enable blockchain products to be as simple and easy to use as traditional web/mobile applications. That’s the core of Alchemy: listening to our customers and giving them the power they need to create great products.
The Alchemy developer platform powers the blockchain infrastructure for leading teams in the ecosystem, including CryptoKitties, OpenSea, Kyber, 0x, Binance Wallet, Gods Unchained, Opera and Maker. The company has been supported by Pantera Capital, Coinbase and Stanford University… and its investors include entrepreneur Charles Schwab, actor Will Smith, Alphabet’s president John Hennessy and musician Jay Z.